1. Andrew Pole

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    1. Mentioned In 8 Articles

    2. The Stunning Weakness of Predictive Analytics and Business Intelligence

      Explore Arctic Ice Hockey (May 5 2012)

      ...y asked me how well all of this stuff works. They're usually keying off this anecdote: Star-divide "Andrew Pole was hired by Target to use the same kinds The Stunning Weakness of Predictive Analytics and Busines... (Read Full Article)

      Mentions:   Catalina Marketing   Andrew Pole

    3. Retailers know more about customers than they realize

      Explore Minnesota Public Radio (Mar 7 2012)

      Retailers know more about customers than they realize ... in the check-out line and what they see when one visits the retailer's website. The team is led by Andrew Pole, the Target's manager of guest marketing analytics. The company declined to not make Pole available... (Read Full Article)

      Mentions:   New York Times   Eric Siegel   Columbia University

    4. Target knows when you are pregnant based on shopping habits

      Explore deseretnews.com (Feb 25 2012)

      Target knows when you are pregnant based on shopping habits ... are pregnant, and if so, what trimester they are in. New parents are a retailer's holy grail, said Andrew Pole, a statistician hired by Target, in an interview with Charles Duhigg in a New Tork Times Magazine a... (Read Full Article)

      Mentions:   Google   Apple   Yahoo

    5. The Uncanny Valley of Big Data

      Explore smartdatacollective.com (Feb 22 2012)

      The Uncanny Valley of Big Data ...k Times over the weekend. In the story "How Companies Learn Your Secrets" (reg. req.), statistician Andrew Pole (working for the retailer Target) described how he'd created a predictive model to identify from sh... (Read Full Article)

      Mentions:   New York Times   Big Data   Oakland

    6. The 6th Floor Blog: Behind the Cover Story: How Much Does Target Know?

      Explore The New York Times Magazine (Feb 21 2012)

      The 6th Floor Blog: Behind the Cover Story: How Much Does Target Know? ...chat today at 2 p.m., E.S.T. How did you first become interested in the story and get in touch with Andrew Pole, the Target statistician? I knew I wanted to do a chapter in the book on how corporations study you... (Read Full Article)

      Mentions:   The New York Times   Obama   Andrew Pole

    7. Behind the Cover Story: How Much Does Target Know?

      Explore The New York Times Magazine (Feb 21 2012)

      Behind the Cover Story: How Much Does Target Know? ...chat today at 2 p.m., E.S.T. How did you first become interested in the story and get in touch with Andrew Pole, the Target statistician? Behind the Cover Story: How Much Does Target Know? By RACHEL NOLAN Liz Al... (Read Full Article)

      Mentions:   The New York Times   Obama   Andrew Pole

    8. Man learns of daughter's pregnancy through Target

      Explore wtkr.com (Feb 16 2012)

      ... a marketing project Target undertook to identify expecting mothers earlier than their competitors. Andrew Pole, a Target statistician, told the story of a man who went to a store outside Minneapolis and demande... (Read Full Article)

      Mentions:   Minneapolis   The New York Times   U.S. Postal Service

    9. Dad learns of daughter's pregnancy through Target

      Explore MyFOX8.com – Greensboro, High (Feb 16 2012)

      ... a marketing project Target undertook to identify expecting mothers earlier than their competitors. Andrew Pole, a Target statistician, told the story of a man who went to a store outside Minneapolis and demande... (Read Full Article)

      Mentions:   Minneapolis   The New York Times   U.S. Postal Service

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